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Drift Retired, New device name unveiled.

Posted by Greg Kumparak on October 2nd, 2007 at 12:49 PM

How we loved thee.

The Drift has officially been retired, and has been removed from Helio.com. If you’re looking to get one, best run to one of the retail spots quick – The retired phones don’t usually last long.

Oh Drift, how we loved thee. Your 2 megapixel camera never failed to catch that fleeting moment, your locational based services never.. erm.. let us get lost. Why must you leave us so soon, at such a tender young age? Oh, right – You got replaced by the Fin. Bye, Drift!

A few weeks back, we noted a new device that had shown up at the FCC. That device might have just gotten its “Helio” branding; over at the U.S Trademark Office, a new trademark has popped up for the Helio “Mysto”. (To check it out for yourself, head to the UPSTO and search for “Helio Mysto”)

The new name brings with it much speculation:
- The next device is actually a Magical Detective.
- Zomg wtf is it? (Okay, fine – theres not really that much to speculate about.)

Whoever decided on the name “Mysto” deserves a high-five, as it’s easily our favorite device name yet. Staying true to Helio’s pattern of surfing oriented names, the name comes from the term “Mysto Spot”. A “Mysto Spot” is an awesome, but rare surf spot – only found under ideal conditions, or far from the main breaks of the beach.

12 Comments to “Drift Retired, New device name unveiled.”

  1. crispy Says:

    Interesting. I never made the connection to surfing… I knew they had some sort of water fetish, but now the surfing angle all makes sense. Sky Dayton, the CEO of Helio, is major into surfing and nearly every article written about him references his surfing hobby.

  2. JUSTiNB Says:

    I love that picture, hahaha

  3. TextGuru’s Phone News: The best news about the latest phones! Says:

    [...] It’s been only a year, but the Helio Drift slider has been phased out of Helio’s lineup, and should be soon replaced by a Helio “Mysto”. Heliocity discovered a new filing at the USPTO for the Mysto, but unlike the FCC, the USPTO doesn’t tell tales of lovers gone by. It’s unlikely that the Mysto is the next generation Helio Ocean, seeing as the Ocean’s only been on the market for about half a year. So the only questions is whether the Mysto is a slider or a flip—Helio, unlike Kirstie Alley, doesn’t seem to like candybars. [Heliocity] [...]

  4. SomeCallMeHeysus Says:

    thats interesting.. only i couldn’t find anthing on the UPSTO site.. so im still not sure what it looks like.. are there any pictures yet or just the rumor?

  5. Thox Says:

    @SomeCallMeHeysus:

    No pictures of the device yet.

    Theres a picture of the back of what is assumed to be the Helio Mysto, the SPH-A523. No idea if that’s actually the Mysto, of course.

  6. peetre001 Says:

    C 009. US 021 023 026 036 038. G & S: Wireless communication devices, namely, mobile handsets in the nature of a combination personal digital assistant, telephone, camera, global positioning and mapping device, television, radio, video and audio player and recorder

    ^^^^that was off the site as a name description ^ ^ ^

  7. gadget blog ยป The Helio Drift is dead, long live the Mysto? Says:

    [...] – HowardForumsRead – [...]

  8. UnknownHenson Says:

    Helio Mysto? if it really is the samsung a523 thats gonna be a pretty sweet phone.

  9. TextGuru’s Phone News: The best news about the latest phones! Says:

    [...] It’s been only a year, but the Helio Drift slider has been phased out of Helio’s lineup, and should be soon replaced by a Helio “Mysto.” Heliocity discovered a new filing at the USPTO for the Mysto, but unlike the FCC, the USPTO doesn’t tell tales of lovers gone by. It’s unlikely that the Mysto is the next generation Helio Ocean, seeing as the Ocean’s only been on the market for about half a year. So the only questions is whether the Mysto is a slider or a flip—Helio, unlike Kirstie Alley, doesn’t seem to like candybars. [Heliocity] [...]

  10. Heliocity - The Unofficial Helio Community » Blog Archive » Mysto to launch in January - Some available now! Says:

    [...] been hearing about the Mysto for a while now. Back in October, we spotted the trademark.After a bit of speculation followed by a bit of confirmation, we had some idea of what to expect. [...]

  11. Helio Mysto replaces popular Drift cellphone - SlashGear Says:

    [...] Heliocity [thanks Justin for the tip!] [...]

  12. philkuo Says:

    when will next generation of Ocean come out and what’s the name of it?

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